Italian Provincial Tours

ITALIAN PROVINCIAL TOURS PROJECT DESCRIPTION

Owned and operated by Marco and Katri Pagliaro, Italian Provincial Tours is a small and personal tour company that is all about giving travellers an authentic experience of the Abruzzo region within Italy.

A tour company that gets off the beaten track, mingles with local people and allows travellers to settle into the relaxed pace of life and immerse themselves within the majestic surrounds that is the Abruzzo.

Brown Ink was tasked to design and establish a brand that needed to reflect the rich culture of the region whilst being understated enough that it did not detract from the shear beauty of the landscape. As a result, a custom wordmark was created to provide a traditional feel, with all logos and secondary graphics finished in black and white for a luxurious look whilst contrasting all coloured imagery of the beautiful Abruzzo region.

PROJECT INCLUDED